Posted on Tuesday, June 10, 2008 10:23 AM
German mobile discount service provider Simyo is testing a new personal information service for mobile phones called Squeeze. The trial is currently running among a selected number of Simyo customers, whose feedback will be used to improve the service. Squeeze is developed by UK-based company AditOn (PA venture company) and uses the same business model as the free dailies around Europe: advertising pays for the news to be free. Squeeze offers texts and pictures from twelve themes including politics, sports, news and showbiz. The service can be used by Symbian-OS and Java-enabled phones. The current trial involves 300 customers and will run until the end of June.Source: Telecompaper.com
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